the story sonata
a few thoughts, a few lines, a few ideas, inspiraton and resources to help navigate the brand story world. Read on, we’re gonna have some fun!
communicate your brand better and more efficient by telling the right story, at the right time, to the right audience
The hero of your brand story is
your client. We’re here to help and support and provide the right “tools” to get them through happy and unscaved!
Somewhere on the cusp between marketing, advertising and the art of narrative structures, we find a new (old) way to connect with customers. In the age of digital transformation where our imperative is to find and keep the just right customers we turn to stories and story strategy to lead the way.
It all starts with a very easy shift in perception – THE HERO is your client! Thus we build a marketing strategy focused on telling her story, adding value throughout her customer journey.
The one who undergoes the story is your client. They have their community and values, their hangouts and language. And they have a need, be it physical or spiritual, a quest in which you can assist!
As the one that provides guidance in the quest, you, the brand, are the mentor. You follow an archetype, have values and provide a coherent narrative with a compelling moral
Or the added value is what you provide the hero with. It is something that springs from the quest you are aiding and helps the hero to complete the journey (also the thing that they will boast about after it is over)
The new tribes, the digital ones connect through shared values, we recognize each other and build trust because we belive in the same basic principles. This is how we find the ideal clients for your business
Wow the digital world tends to go on and on, add the physical one and finding the right place to meet your audience becomes a key factor. We need to find the right channel to carry your brand message to the heroes sharing your values.
How does this work? To get a freebie story overview for your brand, we’ll go through a few easy questions together. In order to properly frame your brand story in this quick sneak peak we’ll go over your values, audience, design taste and positioning.
It’s just 12 super easy questions and it will not take more than 6 minutes. Let’s see where your brand lands on the story wheel:
You do your job and you do it well, there is value in what you do. We aim to find and connect this value to the ones that can most benefit from it, the people who’s stories your brand can make better.
Digical brings structure and creativity to the connections brands try to build with their audience. Our job is to make an impact, tell the right story, use the right medium, reach the right heroes and ensure that everybody leves the table better off.
creative ways to communicate and make your brand ecosystem more efficient
from brand messages, to web writing, we can handle any copy you might need
posts of any kind, visuals and any creative resources needed
Creating and managing social media presences, scheduling and strategizing
weird, fun, out of the box activations either digital or physical
creative ways to communicate and make your brand ecosystem more efficient
from brand messages, to web writing, we can handle any copy you might need
posts of any kind, visuals and any creative resources needed
Creating and managing social media presences, scheduling and strategizing
weird, fun, out of the box activations either digital or physical
tecaville - experiential project for Imoteca @ Brand minds
product development and creative for 72h website
facebook page upates, events and engagement
brand concept and implementations, social media
traveling cloud
electronic installation
tecaville - experiential project for Imoteca @ Brand minds
product development and creative for 72h website
facebook page upates, events and engagement
brand concept and implementations, social media
traveling cloud
electronic installation
3 months of intese social media training
month 1 – we set up the channels, post content, create templates, test out ads and audiences.
month 2 – we do it together – you get a feeling of the apps used and how the process goes
month 3 – you take over but we assist, answer any questions and provide support
social media strategy
brand story
social media template
copy
website copy
and more….
brand story and all necesary creative assets for you to carry out brand comms
brand story
channel strategy
ecosystem orchestration
social media setup
social media management
website setup
website management
special projects
ads copy, creative
brand story and all necesary creative assets for you to carry out brand comms
social media strategy
brand story
social media template
copy
website copy
and more….
brand story
channel strategy
ecosystem orchestration
social media setup
social media management
website setup
website management
special projects
ads copy, creative
a few thoughts, a few lines, a few ideas, inspiraton and resources to help navigate the brand story world. Read on, we’re gonna have some fun!
I am a screenwriter turned brand storyteller.
My keen interest is to find the perfect pathway between brand and user, to create connections that reach beyond the commercial transaction.
Everybody has a story – I’m the one to find ways for your brand to be part of those stories.
The social
media guru
3 months of intese social media training
month 1 – we set up the channels, post content, create templates, test out ads and audiences.
month 2 – we do it together – you get a feeling of the apps used and how the process goes
month 3 – you take over but we assist, answer any questions and provide support